Color profiles affect more than color.

Today i’m gonna do a short video on color profile settings for my CanonM50. By default there are some stock color profiles that come loaded on the CanonM50,

• Auto: Sharper, more contrast, more saturation, will adjust the colours to look vivid, especially blue skies, greenery and sunsets. As such it is particularly good when shooting landscapes and outdoor sunset scenes.
• Standard: Provides crisp, vivid images with increased saturation, contrast and sharpening. Default on EOS DSLRs.
• Portrait: Optimizes skin color tones and saturation. Reduces edge sharpening for smoother skin texture.
• Landscape: Produces punchier greens and blues with stronger sharpening for crisper-edged mountain, tree and building outlines.
• Neutral: Has lower contrast and saturation than Standard. It is therefore ideal for images you intend to post-process by selectively adjusting the color, saturation, contrast and sharpening of individual images. 
• Faithful: Similar to Neutral but produces images that are colorimetrically almost identical to the actual colors when shot under standard daylight conditions (i.e., an average color temperature of 5200° Kelvin.)
• Monochrome: For black and white photos. Also includes four optional B&W contrast filter effects (yellow, orange, red and green) and toning effects (sepia, blue, purple and green).
• Fine Detail: The default [Saturation] of “Fine Detail” is similar to “Standard” but the default [Contrast] is set lower than “Standard”. “Fine Detail” has Sharpness’s [Fineness] and [Threshold] both set to the minimum of [1], so even thin and low contrast edges can be sharpened to produce an image emphasizing fine edges and patterns. Unlike “Neutral” and “Faithful”, “Fine Detail” is intended for images that will be used straight from the camera, without post-processing (however we suggest you to take RAW images to enjoy the maximum post-processing flexibility).

After looking at these color profiles in the video, I noticed that sharpness is different across color profiles. This was something I did not expect, i expected only color and saturation to be affected. So if doing an overhead sketch shot, you would want to increase the sharpness to catch the fine detail. Or this could be something you do in post processing. I am unsure how to do sharpness in post processing and how it will affect the quality of the videos, or if this is something you want to do as you film. It’s very different from shooting RAW photography and video.

I do think for the film look, you want softness and a flat color profile. This way you can color correct/color grade the footage after the fact. Then you can apply sharpness to only certain parts of the film. It’s also possible to load in custom color profiles which you can create yourself or others have created. This will give you additional effects. The other thing to notice is that different color profiles have different color settings that are outside of the stock sliders that come on the camera. So play with the color profiles and see if you can find a look you want for your shot.

Sources:

https://cpn.canon-europe.com/content/education/infobank/digital_camera_features/picture_style.do

http://www.canon.com.hk/cpx/en/technical/pa_New_Picture_Style_and_Sharpness_parameters_for_Ultra_High_Resolution.html